A good website is one of the greatest assets that any business can have.Â And one of the key ingredients of all good websites is an autoresponder.Â In essence, an autoresponder is an automated email system.Â The key here is that it is 100% automated, meaning that you only have to set it up once and then it keeps working for you again and again on autopilot, 24 hours a day, 7 days a week.
Here’s how it works… Let’s say someone visits your website and they don’t buy from you straight away, but you still get to build a relationship with them and offer the opportunity for them to subscribe to your email newsletter.Â You have a little form asking them for their name and email address, just like the one to the right side of this page.
When someone signs up, they receive a series of pre-written email messages that you have loaded into the autoresponder and scheduled to send out at pre-defined intervals.Â But it doesn’t stop there, you can also send out broadcastemails or schedule them to send out additional messages at any specific point in time.
There are a lot of different autorsponder solutions available if you want to spend time looking around.Â There are free solutions, but in my opion I haven’t found a good free one yet.Â There are self hosted solutions, which may be good for some people who are technically minded and have time to burn with setup, maintenance and anti-spam legistlation.Â And then there are subscription services like the one that I use and recommend.
I choose AutoWebBusiness because it’s a scalable solution that offers a 30 day trial for just $3.95, then starts at $29 per month for up to 10,000 subscribers.Â And as you business grows, there is some great upgrade features like the fully integrated shopping cart, the digital product distribution systems and the affiliate tracking system so that you can easily build and manage your own affiliate network to drive traffic to your website.
Whether your planning on using your autoresponder to turn prospects into customers, turn your customers into repeat customers, or looking for a fully integrated system that will grow with your business.Â An autoresponder system like AutoWebBusiness is one of the most important tools for any internet business owner.
At the heart of it, a system like this will help you build and manage your greatest assest of your online business:Â a database with multiple lists of prospects and customers.
If you want to learn more, check out the $3.95 trial of AutoWebBusiness, it’s not like you’ve got anything to lose!